When it comes to email marketing, most people think about promo emails — annoying, spammy, and irrelevant messages that overload their inboxes. Transactional emails, as opposed to promotional newsletters, have nothing to do with spam. They are usually sent as a result of consumer activities, such as purchases, sign-ups, and so on, to reassure customers […]
The post 8 First-Class Transactional Email Strategies to Help You Sell More appeared first on ShipStation.
Source: Shipstation eCommerce Shipping News